Teachers Honored As MetLife Foundation Ambassadors In Education
Community Engagement Earns Awards For Schools Twenty-three teachers in cities across the nation have been named 2007 MetLife Foundation Ambassadors In Education their for extraordinary efforts to...
View ArticleNational Award Seeks Nominations Of Local Principals
A national award program is accepting nominations for the most collaborative public school principal. The winners in 25 major cities will earn a $5,000 grant for his or her school. MetLife Foundation...
View ArticleEducators Earn National Award For Community Collaboration
Education Leaders Honored For Innovation, Effectiveness Public school principals in 25 cities across the United States were today honored with the 2008 MetLife Foundation Ambassadors in Education...
View ArticleThe History Of Issue Management
The First Issue Management Process Model The following points are from a speech by Teresa Yancey Crane, founder of the Issue Management Council and part of the team that worked with Howard Chase to...
View ArticleIs Social Media Worth The Investment For Businesses?
I continue to hear confusion and frustration from some businesses about social media. Many businesses, artists and stars have had great success stories. Many have not. Meanwhile, the advocacy world has...
View ArticleTraditional News Still Carries Influence
Media Coverage More Powerful Than Ever Over the past decade, media has become more diluted than ever. Audiences are more fragmented than ever. Traditional news coverage in magazines, newspapers, radio...
View ArticleEarned Media, Shared Media Create Most Influential Spotlight
Communications Strategies Must Use Earned, Paid Media Tactics From Klout and SHIFT Companies that focus heavily on either paid media or earned media are losing out on the potential to fully leverage...
View ArticleMobile Gradually Taking Over Digital Media
Communication Strategies Must Include Mobile Tactics Advertising Week wrapped up last night after four days of marketers discussing industry issues while revealing data that show how certain ideas are...
View ArticleRingling Brothers Takes Right Step For Elephants
Company Finally Responds To Consumer Demands By Kenneth Lerer, The Dodo The Ringling Bros. and Barnum & Bailey Circus announced Thursday that it will phase out the use of elephants in its circuses....
View ArticleWeb Strategy Helps Cast A Wider Net
Audit Web Strategy To Find Hidden Opportunities It doesn’t matter if you represent a small advocacy organization or a large corporation, your online profile and influence matters. Total Internet...
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